HARNESSING AI AND DATA ANALYTICS IN MARKETING
By – Shashwat Rawal Welcome to the future. Marketing is about to get weird. Marketing as a field is used to anever-increasing rate of change, but the next step into…
Monthly Archives: September 2023
Innovative Approaches to Customer Engagement in Marketing
By: Divya Ghai In today’s fast-paced and ever-changing marketing landscape, more than traditional customerengagement strategies are needed to capture the attention and loyalty of consumers. Businessesare embracing innovative approaches that…