HARNESSING AI AND DATA ANALYTICS IN MARKETING
By – Shashwat Rawal Welcome to the future. Marketing is about to get weird. Marketing as a field is used to anever-increasing rate of change, but the next step into…
By – Shashwat Rawal Welcome to the future. Marketing is about to get weird. Marketing as a field is used to anever-increasing rate of change, but the next step into…
By: Divya Ghai In today’s fast-paced and ever-changing marketing landscape, more than traditional customerengagement strategies are needed to capture the attention and loyalty of consumers. Businessesare embracing innovative approaches that…
By: Shreya Thareja Marketing is no longer a sole activity of promoting products and services through various marketing channels. It has gained much more importance in today’s world because today’s…
By: Yashita Beri In the fast-paced world of marketing, success often hinges on more than just clever campaigns and compelling content. Building strong connections through networking can be the secret…
Uncovering the joy in the ordinary “Live everyday as if it’s your last, and one day in the future when you look back, you’ll have lived ten thousand lifetimes” In…
Emotional intelligence is kept on very high regards in almost every context. One cannot fully spread their wings and exceed their limits until and unless they emotionally challenge themselves. That…
– Kushagra Chaturvedi (2023-27) “BBA is only done by those who can do nothing else.” Yeah, you may have heard that thing or two while you were about to take…
“The pursuit of happiness is a journey, not a finished line.” We, as mortal beings, tend to seek happiness in material objects, turning a blind eye to the true aspect…
~Rashi Agarwal (Batch 2023-27) “ To handle yourself, use your head; to handle others, use your heart.” – Eleanor Roosevelt In today’s world where every student is trying their best to build their profiles by learning several professional and technical skills just to gain experience and…
Took Science stream ? You’re welcomed.Computer? You’re welcomed. Humanities? You’re welcomed. Arts? You’re welcomed. Commerce ? Of course. Did not pass 12th? You’re wel-. Joking of course. But that’s the best part about BBA. The diversity and it’s inclusivity. If you are very sure that you want to do business or not sure what you want to do , A Bachelor’s in Business Administration comes in handy. The…